Privacy Policy

1. Who We Are

Floor2You Ltd (“Floor2You”, “we”, “us”, “our”) is the data controller responsible for your personal data collected through floor2you.co.uk and related services.

Registered address: London Eye, South Bank, London, SE1 7PB, United Kingdom
Contact email: info@floor2you.co.uk

2. What Data We Collect

We may collect the following categories of personal data:

• Identity data: name, username or similar identifier
• Contact data: email address, phone number, billing/delivery address
• Transaction data: details of products you have purchased from us
• Technical data: IP address, browser type & version, time zone, cookie data
• Usage data: how you use our website, products, and services
• Marketing preferences: your preferences for receiving marketing from us

We do not collect any Special Categories of personal data (e.g., health data, race, religion).

3. How We Collect Your Data

• Directly from you when you fill in forms, create an account, or place an order
• Automatically via cookies and similar technologies as you browse our site
• From third parties such as payment processors (Stripe) and analytics providers (Google Analytics)

4. Legal Basis for Processing (UK GDPR)

We process your personal data under the following lawful bases:

• Contract: processing is necessary to fulfil your order or pre-contractual steps you have requested
• Legitimate interests: to prevent fraud, improve our services, and direct marketing to existing customers
• Legal obligation: where we must comply with UK law (e.g., HMRC, Companies Act)
• Consent: where you have explicitly opted in (e.g., newsletter sign-up, analytics cookies)

5. How We Use Your Data

• To process and fulfil your orders, including payment and delivery
• To manage your account and provide customer support
• To send you transactional emails (order confirmations, invoices)
• To send you marketing communications where you have consented or we have a legitimate interest
• To improve our website and analyse usage patterns
• To comply with legal and regulatory obligations

6. Sharing Your Data

We may share your data with:

• Payment processors: Stripe (PCI-DSS compliant — they never share card data with us)
• Email service providers: Resend (transactional emails only)
• Analytics providers: Google Analytics, Microsoft Clarity (aggregated, anonymised where possible)
• Legal authorities: where required by law or court order

We do not sell your personal data to third parties.

7. International Transfers

Some of our processors operate outside the UK/EEA. Where data is transferred internationally, we ensure appropriate safeguards are in place (e.g., UK adequacy decisions, Standard Contractual Clauses).

8. Data Retention

We retain personal data for as long as necessary to fulfil the purposes for which it was collected:

• Order/transaction records: 7 years (HMRC requirement)
• Account data: for the lifetime of your account + 12 months after closure
• Marketing preferences: until you unsubscribe or withdraw consent
• Contact form enquiries: 2 years

9. Your Rights Under UK GDPR

You have the right to:

• Access the personal data we hold about you
• Rectify inaccurate or incomplete data
• Erase your data (“right to be forgotten”) in certain circumstances
• Restrict processing in certain circumstances
• Data portability — receive your data in a machine-readable format
• Object to processing based on legitimate interests or for direct marketing
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at info@floor2you.co.uk. We will respond within one calendar month.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

10. Cookies

We use cookies and similar technologies to improve your experience. For full details, see our Cookie Policy.

11. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. All payment data is processed by Stripe and is never stored on our servers.

12. Changes to This Policy

We may update this policy from time to time. Material changes will be notified by email or prominent notice on our website. Continued use of our services after changes constitutes acceptance.

13. Contact Us

For any privacy-related enquiries:
Floor2You Ltd
London Eye, South Bank, London, SE1 7PB, United Kingdom
info@floor2you.co.uk